Clients

AIA Insurance Agencies: Modernising their brand to remain competitive

Challenge

AIA Insurance Agencies wanted to turn the 30 years of trust they’d built into a modern brand that would engage and connect with both city and regional clients. 

Approach

We Are Savvy worked with AIA Insurance Agencies to identify the best way to build a brand that would engage, feel modern, A brand that is relevant from the city, to the sea and to the country. They wanted a brand that represents quality advice from skilled and experienced brokers. A brand that is welcoming and energetic. A brand that their customers would notice. 

 

Outcome

AIA Insurance Agencies now has an established and modern brand. The supporting marketing – a new website, collateral, client emails and social media content are all being noticed by clients.

clients

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